Privacy Policy

Effective date: 15 September 2025

This Privacy Policy explains how On the Trail collects, uses, and protects your personal information. We are committed to complying with the UK General Data Protection Regulation (UK-GDPR).

1. Who We Are

On the Trail is operated by James Oakley, sole trader (not VAT registered). You can contact us using the details on the website.

2. Information We Collect

To process your orders, we collect the following information:

  • Name
  • Delivery address
  • Email address
  • Phone number

3. How We Use Your Information

We use your personal data to:

  • Process and deliver your order
  • Communicate with you about your order
  • Resolve problems or issues related to your purchase

4. Sharing Your Information

Orders placed directly with On the Trail are fulfilled by Amazon. For this purpose, your details are shared with Amazon. We do not sell or share your information with any other third parties unless required by law.

5. Data Security

Your personal data is stored on a dedicated server with industry-standard security. Backups are stored fully encrypted with private key encryption.

6. Data Retention

We retain your information only for as long as necessary to fulfil your order and meet any legal or accounting obligations.

7. Your Rights

Under UK-GDPR, you have the right to:

  • Access the personal data we hold about you
  • Request correction of inaccurate data
  • Request deletion of your data when it is no longer required
  • Object to the processing of your data in certain circumstances

To exercise these rights, please contact us using the details on the website.

8. Cookies

Our website uses cookies that are necessary for the site to function correctly. A full list of cookies used will be provided here:

9. Changes to This Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page.